Design products that last
Longevity as a specification, not a marketing word.
For Companies
Build things
worth keeping.
This movement is not a boycott list. We work with businesses that want to compete on durability instead of replacement rate.
Company Responsibility
Selling the product shouldn't be the end of responsibility.
We are not against business, technology, fashion or growth. We are against disposability designed in on purpose. We name practices, not companies — and only with verified evidence.
Make products repairable
Spare parts, manuals, standard screws, fair pricing.
Reduce unnecessary packaging
Ship the product, not the theatre around it.
Offer take-back and recycling
A clear route home for every product sold.
Use responsible materials
Fewer blends, fewer toxins, more recoverable inputs.
Publish lifespan information
Expected life, repair options and end-of-life paths, stated openly.
Reduce planned disposability
Stop engineering the replacement date.
Company Profiles
Click a company. Read the evidence.
These are not accusations. Each profile explains why the company is relevant to product and packaging lifecycles, links its own sustainability reporting, and separates company-reported data from independent research.
Sustainability Pledge
Five commitments
A public pledge register for companies is in development. Until then, these are the commitments we ask for — and the ones we will track.
- We publish the expected lifespan of what we sell.
- We make spare parts and repair information available.
- We reduce packaging to what protects the product.
- We offer a take-back route for every product we sell.
- We report progress publicly, with numbers.